3 Coffees or 3 Palm Street Popularity REDUCES Reward The Paradox of Choice The Challenge and Benefit of Being DIFFERENT
Getting Your Capital To Go VIRAL

This was the headline of a marketing poster I saw when I walked into the bank today. It’s also on their website. The message, in my opinion, is to get people (hopefully) to realise they can own an...

Getting Your Capital To Go VIRAL

In the age of the internet, everything seems to happen at light speed. Life is unfolding at a pace which feels faster than ever before. Volatility in the markets is high. It seems the Dow Jones is...

Why Popularity Means LESS Reward

As a trader, is it critical to understand the psychological currents that are at play when making a decision to buy or sell. Like asking a fish to describe the sensation of water - most traders are...

Why Most Traders LOSE

In the world of trading, the majority fail. Therefore, if you want to succeed you must by default be prepared to be in the minority – that is, not normal. According to a study undertaken by the...

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Meet Our Expert

Brad McFadden

Brad McFadden

Already a successful Fund Manager, Brad was increasingly approached by those let down by market professionals during the market chaos of 2008-2009. They needed help to make sense of the turmoil and rescue their retirement funds. Brad created the Daily Trading Report to answer this need.

With the revolution in online trading, investing and social networking, investing tools previously costing many thousands of dollars per month became available to private investors at little or no cost. Social networks also created new ways for investment ideas to rapidly be discussed and analysed by experts.

Brad created a service that allows private investors not only to access and trade the same strategies used by large institutional fund managers, but also to leverage the benefits of social networking for investors.